Verkada
Category Trends & Cultural Insights, 2023
Cloud-based security solutions Verkada ensures essential workplaces like warehouses, hospitals, schools and utilities are kept secure and safe. To educate prospective partners and existing clients about the state of IRL security and emerging employee perceptions, an online survey was conducted with a Nationally representative sample of 1,000 “frontline” workers.
Results of the study were released to industry press, serving as thought leadership, and offering a counter-narrative to recent competitor buzz.
KEY INSIGHTS: Ensuring physical and emotional safety on the job is a business imperative; Threat of assault is a top concern for frontline workers; Managers cite internal theft as top security priority
Want to know more? Send queries to info@methodandmode.co
“We needed newsworthy insights on a tight timeline; Method + Mode not only got us there, but mapped key supporting stats to important press points for our PR team.”